Design. Create. Innovate.

A people friendly agency

We started in Paris in 2011 as a French extension of the brand activation agency “New-World”, operating in the Benelux.

Rebranded “Done by Friday” in 2016, we offer a range of services addressing the communication needs of our clients with a strong focus on face to face interaction.

Our Services


  • Design, logotype and guidelines
  • Advertising creation (print-digital)
  • Art research and buying
  • Retail branding
  • Radio copy and production
  • Social media

Consulting & Strategy

  • Diaspora marketing
  • Community targeting
  • Research
  • Sweepstakes

Field Operation

  • Street marketing
  • POS deployment – Promotions
  • Deployment of retail training
  • Event – Sponsoring – Trade fairs
  • Mystery Shopping

Merchandising Management

  • Conception of merch collections
  • Sourcing POS and premiums
  • Storage and distribution
  • E-commerce interfaces


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